Concept information
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business and management
management theory
management theory encyc
managing people, personality, and perception
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industrial psychology
organizational structure, design, and change
organizational behavior
human motivation
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industrial psychology
understanding and assessing individual differences
personality
human motivation
Preferred term
theory of reasoned action
Definition
- Theory of reasoned action contributes to the understanding of persuasion theory and human motivation by explaining how actions are the product of behavioral intentions to act in one way rather than some other. Persuasion theory is a broad approach to explain the cognitive and behavioral aspects of human choice and behavior. [Source: Encyclopedia of Public Relations; Theory of Reasoned Action]
Broader concept
Belongs to group
URI
http://data.loterre.fr/ark:/67375/N9J-B7S8QD1C-H
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