Concept information
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communication and media studies
communication studies
communication theory
cultural orientations
Preferred term
popular culture theories
Definition
- The study of popular culture calls attention to the importance of folk culture—folk stories, ballads, folk theater, and so on—and to various aspects of consumer culture. The topic has generated a great measure of interest among scholars, who have produced a number of important theories and conceptualizations. [Source: Encyclopedia of Communication Theory; Popular Culture Theories]
Broader concept
Belongs to group
URI
http://data.loterre.fr/ark:/67375/N9J-BB46XF66-G
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