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Concept information

social science subjects > health and social care > health care management > marketing and customer value > sales forecasting
social science subjects > health and social care > health care management > operations and decision making > sales forecasting

Preferred term

sales forecasting  

Definition

  • Sales forecasting is defined as a projection into the future of expected demand, given a stated set of environmental conditions. This is distinguished from the sales plan, which we here define as a set of specified managerial actions to be undertaken to meet or exceed the sales forecast. [Source: Encyclopedia of Health Care Management; Sales Forecasting]

Broader concept

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URI

http://data.loterre.fr/ark:/67375/N9J-CQVXBP4V-W

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