Concept information
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politics and international relations
political science
political communications
political campaigns
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communication and media studies
communication studies
political communications
political campaigns
Preferred term
willie horton ad
Definition
- The Willie Horton ad was a political television advertisement used by those sympathetic to Republican George H. W. Bush's campaign during the 1988 presidential election against Democratic nominee Michael Dukakis. The attack ad emphasized Dukakis's support of a weekend furlough program in his home state of Massachusetts, where he served as governor. [Source: Encyclopedia of Political Communication; Willie Horton Ad]
Broader concept
Belongs to group
URI
http://data.loterre.fr/ark:/67375/N9J-KZNRQW8D-P
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