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... > social science subjects > communication and media studies > communication studies > science and technology communication > theory and research > framing and priming in science communication

Preferred term

framing and priming in science communication  

Definition

  • Scientific and technological issues are increasingly becoming policy issues, with different stakeholders trying to influence the debate. It is therefore imperative for science communicators to understand the importance of processes such as framing and priming, two theories of media effects with roots in psychology, communication, and other social science disciplines. [Source: Encyclopedia of Science and Technology Communication; Framing and Priming in Science Communication]

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URI

http://data.loterre.fr/ark:/67375/N9J-V3FHB7G4-R

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