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... > social science subjects > business and management > marketing (business) > consumer culture > concepts in consumer culture > symbolic value

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symbolic value  

Definición

  • Symbolic value signifies the immaterial value attributed to an object or an idea and communicates its symbolic meaning. The meaning is highly dependent on how it is interpreted and appropriated in a socio-cultural context. [Source: Encyclopedia of Consumer Culture; Symbolic Value]

Concepto genérico

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http://data.loterre.fr/ark:/67375/N9J-DPGG126L-T

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