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social science subjects > business and management > marketing (business) > marketing > consumer needs and wants
... > social science subjects > health and social care > health and society > cancer and society > industry > book industry > publishing industry > journalism > industry and economics > marketing > consumer needs and wants
... > social science subjects > business and management > types of industry > communication industry > book industry > publishing industry > journalism > industry and economics > marketing > consumer needs and wants
... > social science subjects > library and information science > information science > publishing > book industry > publishing industry > journalism > industry and economics > marketing > consumer needs and wants
... > social science subjects > library and information science > information science > publishing > journalism > industry and economics > marketing > consumer needs and wants
... > social science subjects > communication and media studies > media studies > media forms > journalism > industry and economics > marketing > consumer needs and wants

Término preferido

consumer needs and wants  

Definición

  • Needs and wants reside within the discipline of motivation and are closely interlinked. Needs are the manifestation of physiological, personal, and/or social motives and wants are the means of fulfilling them. [Source: Encyclopedia of Business in Today's World; Consumer Needs and Wants]

Concepto genérico

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URI

http://data.loterre.fr/ark:/67375/N9J-FX6HNRK7-N

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