Concept information
Término preferido
scientific ethos
Definición
- Communication scholars study ethos as a rhetorical construction, as well as a social or cultural formation. A rhetorically constructed ethos is intended to inspire confidence and trust in the speaker's or writer's good sense, good moral character, and good will, which are, according to Aristotle, the components of ethical demonstration. [Source: Encyclopedia of Science and Technology Communication; Scientific Ethos]
Concepto genérico
Pertenece al grupo
URI
http://data.loterre.fr/ark:/67375/N9J-N2Q2SQ0N-0
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