Concept information
Término preferido
entry mode
Definición
- An entry mode is the manner in which a company decides to enter into foreign markets. International market efforts take many forms. [Source: Encyclopedia of Business in Today's World; Entry Mode]
Concepto genérico
Pertenece al grupo
URI
http://data.loterre.fr/ark:/67375/N9J-R6WCX8WV-T
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