Concept information
Terme préférentiel
consumer moods
Définition
- Consumer moods are the phenomenological properties of individual consumers' affective states. For example, a consumer may be in a good mood or a cheerful mood. [Source: Encyclopedia of Consumer Culture; Consumer Moods]
Concept générique
Appartient au groupe
URI
http://data.loterre.fr/ark:/67375/N9J-B85LG8D8-M
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