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Concept information

Terme préférentiel

phases of consumer development  

Définition

  • Children's consumer behavior has often been studied within the paradigm of consumer socialization. Consumer socialization is the rather effortless process by which children learn the skills, knowledge, and attitudes necessary to function as a consumer. [Source: Encyclopedia of Children, Adolescents, and the Media; Consumer Development, Phases of]

Concept générique

Appartient au groupe

URI

http://data.loterre.fr/ark:/67375/N9J-DPMC0L6J-F

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