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Concept information

Terme préférentiel

consumer needs and wants  

Définition

  • Needs and wants reside within the discipline of motivation and are closely interlinked. Needs are the manifestation of physiological, personal, and/or social motives and wants are the means of fulfilling them. [Source: Encyclopedia of Business in Today's World; Consumer Needs and Wants]

Concept générique

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URI

http://data.loterre.fr/ark:/67375/N9J-FX6HNRK7-N

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