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SAGE Social Science Thesaurus

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Concept information

... > social science subjects > business and management > marketing (business) > consumer culture > consumer culture and the media > personals/personal ads

Terme préférentiel

personals/personal ads  

Définition

  • Personals are advertisements placed by individuals in print or online media to signal their availability and desire to meet with others for romantic encounters or relationships. Historically, their growth has paralleled that of the print media. [Source: Encyclopedia of Consumer Culture; Personals/Personal Ads]

Concept générique

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URI

http://data.loterre.fr/ark:/67375/N9J-JBS07K7X-8

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