Concept information
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industrial psychology
employment, staffing, and careers
career development
decision making and career development
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human development
social development and social behavior
career development
decision making and career development
Terme préférentiel
organizational image
Définition
- Organizational image (OI) can be defined as a construction of the public impressions of an organization created to appeal to an external audience while simultaneously interpreted by the organization's members. Construed external images, projected images, and desired future images can be developed and transmitted by mass media, public relations consultants, and savvy marketers. [Source: Encyclopedia of Career Development; Organizational Image]
Concept générique
Appartient au groupe
URI
http://data.loterre.fr/ark:/67375/N9J-JW687HMM-N
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