: SAGE: organizational identity

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organizational identity

Organizational identity (OI) is the answer that people in an organization give in response to the question, who are we? Most often regarded as an internalized cognitive structure that defines what an organization stands for and what it wants to become, an organization's identity is a valuable resource for sensemaking and strategizing. Like organizational culture (OC), with which it is often associated, OI refers to a situated sense of what an organization is, which has important implications for both organizational theory and managerial practice. [Source: International Encyclopedia of Organization Studies; Organizational Identity]

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