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Terme préférentiel

customer value  

Définition

  • Customer value represents the difference between the benefits the customer (whether an intermediary or an end user) realizes from the use of a product or service and the costs (monetary, psychological, or other) that the customer incurs through that use. A patient, for example, could receive positive customer value through the benefit of having a bacterial infection controlled by an antibiotic with a high level of efficacy. [Source: Encyclopedia of Health Care Management; Customer Value]

Concept générique

Appartient au groupe

URI

http://data.loterre.fr/ark:/67375/N9J-Q4NQVMX6-6

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