: Memory: bizarreness effect

phenomenon > memory phenomenon > distinctiveness effect > secondary distinctiveness effect > bizarreness effect

bizarreness effect

Bizarre items are better memorized when they are presented with common or plausible items.

• Einstein, G. O., & McDaniel, M. A. (1987). Distinctiveness and the mnemonic benefits of bizarre imagery. In M. A. McDaniel & M. Pressley (Eds.), Imagery and related mnemonic processes: Theories, individual differences, and applications (pp. 78–102). Springer.
[Study type: literature review / Access: closed]
• Nicolas, S., & Gounden, Y. (2011). L’imagerie bizarre et la mémoire. Psychologie Française, 56(4), 203–208. https://doi.org/10.1016/j.psfr.2011.10.002
[Study type: empirical study / Access: closed]
• Worthen, J. B. (2006). Resolution of discrepant memory strengths: An explanation of the effects of bizarreness on memory. In R. R. Hunt & J. B. Worthen (Eds.), Distinctiveness and memory (pp. 133–156). Oxford University Press.
[Study type: literature review / Access: closed]

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