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... > process > planned process > study method > study method of memory > objective study method of memory > affective priming task

Preferred term

affective priming task  

Definition

  • A priming task in which the subject is asked to evaluate the emotional valence of a stimulus that was preceded by another stimulus (prime) of the same or different valence. The performance is better when the valence is the same between the prime and the target stimulus.

Broader concept

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Bibliographic citation(s)

  • • Berthet, V., & Kop, J.-L. (2010). L’amorçage affectif : données empiriques et modèles théoriques. Canadian Journal of Experimental Psychology/Revue canadienne de psychologie expérimentale, 64(3), 165–179. https://doi.org/10.1037/a0020765

    [Study type: literature review / Access: closed]
  • • Fazio, R. H., Sanbonmatsu, D. M., Powell, M. C., & Kardes, F. R. (1986). On the automatic activation of attitudes. Journal of Personality and Social Psychology, 50(2), 229–238. https://doi.org/10.1037/0022-3514.50.2.229

    [Study type: empirical study / Access: closed]

Creator

  • Frank Arnould

In other languages

URI

http://data.loterre.fr/ark:/67375/P66-KKJ8HJ4W-6

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